Two thirds of UK game sales were digital in 2020
Two thirds of UK games sold in 2020 were digital, new figures have revealed, showing a further acceleration in the transition from retail to download sales.
GSD chart data reported by GamesIndustry.biz shows that 67 per cent of UK game sales were made through Nintendo eShop, PSN, Steam and Xbox Live last year, up from 52 per cent in 2019.
The shift to digital game sales has been ongoing for years, and 2020’s results are just the latest step along that path. The fact 2020’s figure is so high is unsurprising, with many bricks and mortar shops shut for much of the year while in lockdown.
Even so, UK sales of boxed games also grew in 2020 – although not as much as digital. 18.2m physical games were sold in the UK last year, a two per cent rise from 2019. Lump in consoles and accessories and the UK physical games market was worth £2.1bn in 2020.
As we reported earlier today, Nintendo is doing particularly well with physical games. In 2020, it was the biggest boxed games publisher, with more than 20 per cent of all physical games sales.
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Perhaps understandably, Nintendo Switch was the best-selling games console in the UK last year – being the only one released and not superceded throughout the full 12 months. PS4 and Xbox One sales dropped off, as you’d expect, while PS5 and Xbox Series X only arrived on the scene in November.
